Privacy Policy

Effective Date: June 25, 2025
Last Updated: June 25, 2025


At Eyes First, your privacy matters. This Privacy Policy outlines how we collect, use, and protect your personal information—especially when you interact with us through SMS communications. By providing your personal information, including your mobile number, you agree to the terms outlined below.


1. Information We Collect

When you engage with Eyes First, including through SMS or online forms, we may collect the following information:

  • Your name
  • Your mobile phone number
  • Your email address (if provided)
  • Any additional details you voluntarily share related to your appointment or care


2. How We Use Your Information

We use your information to:

  • Send appointment reminders, updates, and relevant notifications via SMS
  • Respond to questions or requests
  • Share essential information regarding your care or our services

We do not use your information for unsolicited marketing.


3. Data Sharing Policy

We respect your privacy. Eyes First does not sell, rent, or share your personal information with third parties for marketing purposes.
We may share your information with:

  • Trusted service providers who help us deliver our services (e.g., SMS platforms)
  • Legal authorities if required by law
  • All third-party service providers are contractually obligated to keep your information secure and confidential.


4. SMS Opt-In Consent

By providing your mobile number, you consent to receive SMS messages from Eyes First. These messages may include:

  • Appointment confirmations and reminders
  • Follow-up care instructions
  • General information about our services
  • You can withdraw your consent at any time.


5. How to Opt Out

You may opt out of receiving SMS communications from Eyes First at any time. To opt out:

  • Reply “STOP” to any message you receive
  • Or contact our office directly at (662) 269-4175
  • Once you opt out, you will no longer receive SMS messages unless you re-subscribe.


6. Data Security

We take your privacy seriously and implement reasonable administrative and technical safeguards to protect your personal data. However, no method of transmission over the internet or electronic storage is 100% secure.

We are committed to minimizing risks by using secure technologies and limiting access to authorized personnel only.


7. Your Rights

You have the right to:

  • Request access to your personal information
  • Request corrections to any inaccuracies in your data
  • Request that we stop using your information

To exercise these rights, contact our team using the information below.


8. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices, technologies, or legal requirements. When we do, we will revise the “Last Updated” date at the top of this page.

We encourage you to review this policy regularly to stay informed.


9. Contact Us

For questions or concerns about this Privacy Policy or our handling of your personal information, please contact us:


Eyes First
837 Kings Crossing Dr. #10
Tupelo, MS 38804

Phone: (662) 269-4175

Email: office@eyes1st.com